Privacy policy

This Website collects some Personal Data from its Users.

Personal data collected for the following purposes and using the following services:

Contact the User • Contact form
Personal Data: email address; name
• Mailing list or newsletter
Personal Data: email address; country; gender

Managing contacts and sending messages
• Mailchimp
Personal Data: country; date of birth; email address; first name; gender; last name; Usage Data

Payment Management
• Gestpay Stripe and PayPal
Personal Data: various types of Data as specified in the privacy policy of the service

Heat mapping and session recording
• Hotjar Heat Maps & Recordings
Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

Interaction with live chat platforms
• Tawk.to Widget
Personal Data: Cookies; Data communicated while using the service; Usage data

Interaction with social networks and external platforms
• AddThis
Personal Data: Cookies; Usage Data

Location-based interactions
• Non-continuous geolocation
Personal Data: geographic location

Permissions for access to Personal Data present on the User's device
• Permissions for access to Personal Data present on the User's device
Personal Data: Social media account permission; Contacts permission; Precise location permission (non-continuous); Memory permission; SMS permission; Phone permission

SPAM Protection
• Google reCAPTCHA
Personal Data: Cookies; Usage Data

Registration and authentication
• Direct registration
Personal Data: city; country; date of birth; email address; address; billing address; shipping address; first name; last name; house number; phone number; VAT number; ZIP/Postal code; company name; gender; state; username

Remarketing and behavioral targeting
• Facebook Custom Audience
Personal Data: Cookies; email
• Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing
Personal Data: Cookies; Usage Data

Statistics
• Google Analytics, Google Analytics with anonymized IP and Facebook Ads conversion tracking (Facebook pixel)
Personal Data: Cookies; Usage Data

Content and functionality performance testing (A/B testing)
• Google Optimize
Personal Data: Cookies; Usage Data

Viewing content from external platforms
• Google Fonts
Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service
• Google Maps Widget
Personal Data: Cookies; Usage Data
• Font Awesome
Personal Data: Usage Data

Further information on Personal Data

User Data Analysis and Predictions (“Profiling”)
The Data Controller may process the usage data collected through this Website to create or update user profiles. This type of processing allows the Data Controller to evaluate the User's choices, preferences, and behavior for the purposes specified in the respective sections of this document.
• User profiles can also be created using automated tools, such as algorithms, which may also be provided by third parties. To obtain further information on profiling activities, the User can refer to the respective sections of this document.
• The User has the right to object to this profiling activity at any time. To learn more about the User's rights and how to exercise them, the User can refer to the section of this document relating to User rights.

User identification via universally unique identifier (UUID)
This Website may track Users by storing a so-called "universally unique identifier" (UUID) for statistical analysis purposes or to store User preferences. This identifier is generated upon installation of this Application. It is not deleted when the Application is closed or updated, but is permanently removed only if the User decides to uninstall the Application from their device. If the Application is reinstalled, a new UUID is generated.

Unique device identification
This Website may track Users by saving a unique identification code of their device, for statistical purposes or to store User preferences.

Push notifications
This Website may send push notifications to the User.

Selling goods and services online
The Personal Data collected is used to provide services to the User or to sell products, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, bank account used for the transfer, or other payment methods. The payment data collected by this Website depends on the payment system used.

Push notifications for direct marketing
This Website may send push notifications to the User for direct marketing purposes (in order to offer services and products provided by third parties or unrelated to the service or product provided by this Website).
In most cases, Users can opt out of receiving push notifications by visiting their device settings, such as notification settings for mobile phones, and then changing those settings for this Website or for all applications on the device in question. Users should be aware that disabling push notifications may negatively impact their use of this Website. In addition to the applicable device settings, the User may also avail themselves of the rights described in the relevant section of this privacy policy.


Contact information
Data Controller
Oriali Apparel srls
Owner's email address: info@orialifirenze.com